The ideal beauty routine for men's skin

Taking care of your skin every day isn't just for women: more and more men want to nourish, moisturize and protect their skin to look good and fight the signs of aging. To meet the needs of men's skin and provide them with an ideal beauty routine, POLAAR has created a complete range of effective facial care products that are pleasant to use every day.

The specific needs of male skin

Men's skin does not have the same characteristics as women's skin. The main differences include :

- More sebaceous glands in men. The result? The skin tends to produce more sebum, making it oilier and shinier. Hyperseborrhea(excess sebum) is boosted by testosterone, the reference male hormone, and can lead to imperfections: pimples, blackheads, dilated pores on the T-zone (nose, forehead, chin) or the whole face.

- Thicker skin: it contains more collagen and appears firm at first glance. If the signs of aging appear later than in women, they are also more marked: skin sagging (wrinkles, lack of firmness, drooping eyelids...) progresses rapidly and gives a tired appearance.

- Repeated shaving can aggress the epidermis, making it more sensitive. Razor burn combined with overly aggressive shaving foam can alter the hydrolipidic film, causing redness, tightness, burning, irritation and sometimes even micro-cuts.

Men's skin therefore needs mattifying, protective and repairing skincare tailored to its specific needs.

What beauty routine for men's skin?

To keep its luminosity, radiance and suppleness, and to stand the test of time, men's skin needs to be carefully cared for on a daily basis, with several stages of treatment.

• First of all, in the morning and evening, cleanse thoroughly to free the skin of toxins, impurities and pollution particles that can dull the complexion. On a perfectly clean face, The active ingredients of your moisturizing cream will penetrate better and prove more effective. Cleansing your face is the basis of an effective beauty routine. You can also exfoliate once or twice a week with a gentle scrub to eliminate dead cells and say goodbye to a dull complexion!
• If you're not into beards, shave gently, using sharp blades. And of course, no dry shaving: gentle, non-irritating products help the blade to glide smoothly and add moisture.
• Finally, it's essential to apply a moisturizing cream suited to your skin type: choose a fluid, mattifying cream for oily skin, or a rich, nourishing cream for dry or dehydrated skin. Whatever its texture, it will replenish your epidermis with water, reinforce the hydrolipidic film and protect your face all day long.

Men's skin: the right skincare products for an ideal routine

Pioneers in natural cosmetics for men, we have developed the Polaar Men skincare range: the ideal beauty routine for men! As with all the brand's products, we give priority to natural active ingredients from the Far North, with proven efficacy. These precious active ingredients are harvested ethically and sustainably to preserve the environment and the magical landscapes of the Far North. Polaar skincare products are Made in France, vegan and cruelty-free.

Anti-shine Face Cleanser eliminates impurities accumulated throughout the day in a single step for deep cleansing. Rich in glycerine, its flagship active ingredient, the micro-algae Thalassiosira Antartica from the polar fjords, protects against the cold and external aggressions, and replenishes the skin with water.

For a precise, heat-free shave, opt for anti-irritation shaving gel: fresh and creamy, it transforms into a foam on contact with the skin for effective protection.

Incomparable Shaving Oil is an ideal product for difficult beards. 2-in-1, it can also be used as a treatment to discipline and soften hair, without any greasy effect.

The POLAAR MEN range also includes three special men's moisturizers to meet the needs of all male skin types:

• Bi-Actif Moisturizing Fluid is a multi-functional skincare product: mattifying, accelerating cell regeneration, soothing and healing after shaving, recreating the natural hydrolipidic film: it does it all! It contains Arctic algae dipeptide (with anti-inflammatory and antioxidant properties), marine silicon and mattifying oligosaccharides. Its light texture is rapidly absorbed, leaving skin shine-free.
• Hydraforce Cream has been designed for tired, dehydrated skin: in a single step, it intensely and durably replenishes the epidermis with moisture, restoring suppleness and comfort. The secret? The presence of Arctic Blue Algae: extremely resistant, this plant survives in the icy waters of the polar circles. It boosts skin regeneration and stimulates the skin's barrier function to help it better resist external aggression and razor burn.
• Soin Anti-Age Intense is for those who want to erase the first signs of ageing: wrinkles, fine lines, loss of firmness and radiance...Its formula contains polar active ingredients with exceptional benefits: PPNF3 Antartica, a micro-organism capable of self-regeneration, corrects the signs of ageing by helping skin cells to renew themselves. It stimulates collagen and elastin synthesis for firm, plump skin. We've also enriched it with marine plankton: thanks to its anti-wrinkle smoothing effect, visible in 15 minutes, the skin immediately regains its youthfulness!

This beauty routine for the face can be completed with body care products from the Polaar range: shower gel and anti-perspirant roll-on deodorant, to accompany you every day for clean, moisturized, healthy skin.