11/22/22

Polaar Super Ingredient Focus: Siberian Ginseng

Siberian Ginseng is a little-known plant to the general public, yet it has incredible virtues for man and his health! While Siberian Ginseng is often used in homeopathy or as a dietary supplement - it is reputed to stimulate the body, and support physical and intellectual effort - it is also particularly interesting in cosmetics to tone and illuminate the skin. In fact, it's the star ingredient in our Icy Magic eye magic wand range, which includes the Icy Magic Instant Eye Defatigant Roll-On, as well as our Icy Magic Eyelash & Brow Serum.


Discover Siberian Ginseng, a magical ingredient with multiple benefits, for a luminous, radiant eye contour.

Siberian ginseng, an extraordinary plant

From a purely botanical point of view, Siberian Ginseng is actually the root of the Eleutherococcus shrub (eleutherococcus senticosus is its scientific name). Its name can be misleading, as it's not part of the same family as the Chinese ginseng or red ginseng (panax ginseng) you usually hear about: Panax Ginseng originates from Asia (China or Korea), where it has been traditionally used for centuries to boost the immune system and restore energy. Its active ingredients, which are particularly beneficial to health, are ginsenosides, which are not found in Siberian Ginseng.


The only similarities between these two plants, which have certainly led to this confusion: they have incredible adaptogenic properties (i.e. they help the body regulate itself to cope with all types of stress), and a definite ability to stimulate the immune system.


Our Siberian ginseng grows in the undergrowth of the Tundra, the characteristic landscape of the polar regions, hostile to the development of organisms due to their freezing temperatures. "Tundra" means "barren land" in Lappish. However, some plants do thrive and survive in these extreme conditions. Among them, Siberian Ginseng, which ensures its survival thanks to its adaptogenic capacities. In a nutshell, this plant characteristic of the polar regions gorges itself on micronutrients to increase its resistance to the various dangers that jeopardize its survival. The root is highly concentrated in flavonoids and antioxidants, which are of particular interest in cosmetics, as they help to preserve and regenerate the skin, even under the most difficult conditions.

Its benefits for the skin and the body

Siberian Ginseng is an active ingredient frequently used in phytotherapy (generally in the form of food supplements: capsules, ampoules or tablets, alone or in combination with other super-active ingredients, such as royal jelly or Peruvian maca) to increase the body's ability to adapt to all types of stress. And with good reason: it helps reduce fatigue and boost the body's recovery. So it's ideal for overworked people who want to regain their energy!


Students love it to boost their powers of concentration and intellectual performance, and sportsmen and women to improve their stamina and promote better recovery after exercise.


In cosmetics, it's a precious active ingredient with proven virtues: it tones and revitalizes the epidermis, and is unrivalled for illuminating the skin and restoring its radiance and beauty! That's why we've integrated it into the Polaar range in an exceptional eye care product, the ICY MAGIC Roll-On, ideal for all those who want to restore a radiant look in a single step.


It is also found in our Icy Magic Eyelash & Brow Serum. It has energizing and restorative properties, and restores tone and vitality to the hair fibers of eyelashes and eyebrows. Rich in antioxidants and flavonoids, Siberian Ginseng deeply nourishes the hair bulb, providing strength and density.

This active ingredient is also one of the key ingredients in our Tinted anti-dark circle Icy Magicwhich, thanks to its hybrid half-care, half-make-up formula, illuminates and smoothes the eye contour in a single step.

Siberian ginseng, star ingredient of Polaar's best-selling ICY MAGIC Roll-On

Siberian Ginseng is the star ingredient in our ICY MAGIC Instant Eye Roll-On! Hand-harvested in the Siberian tundra, it comes from a sustainable cultivation method to preserve its rare and pure environment. We then extract the active ingredient by macerating the roots under heat, and clarifying and filtering the solution to extract the very best.


It is then integrated into the formula of our eye contour care to restore all the benefits of this plant, and restore radiance and tone to your skin.


The eye contour is a particularly delicate area of the face, requiring your full attention to protect it from aging (crow's feet wrinkles and fine lines), dehydration and its damaging effects (dark circles) or poor blood or lymph circulation (puffiness). That's why we've combined Siberian Ginseng with some particularly interesting complementary active ingredients: tetrapeptides with anti-dark circle and anti-puffiness action to decongest the eyes.


Our ICY MAGIC Roll-On is easy to use and dose, thanks to its ball that releases just the right amount of product with each application. This rotating metal ball provides an icy effect, and activates micro-circulation by gently and effectively massaging the delicate skin around the eyes. It instantly refreshes the eye contour and relaxes the eyes, in a single gesture. The appearance of dark circles and puffiness is visibly improved: your eyes look fresh and rested, just like after a good night's sleep!


ICY MAGIC Roll-On, bursting with Siberian Ginseng, is suitable for all eye contours, even sensitive ones. It has been designed for twice-daily use, morning and night, to care for the delicate eye contour area for both men and women.

The revitalizing effect of Siberian Ginseng in Icy Magic Eyelash & Brow Serum

This invisible eyelash and eyebrow serum will quickly become your must-have for beautiful eyes. Its main active ingredient is Siberian Ginseng, which strengthens eyelashes and eyebrows while repairing damaged fibers. Siberian Ginseng is combined with Ricin oil to enhance lash and eyebrow growth and deeply moisturize the skin.


To round things off, it also contains Arginine and the active ingredient "Lash Booster", an amino acid reputed to contribute to hair, lash and eyebrow growth. It also improves hair resistance.


Deficiencies, fatigue, stress, pollution, eyelash extensions... There are many causes of eyelash and eyebrow weakening!


Le Icy Magic Eyelash & Brow Serum Eyelash & Brow Serum helps protect eyelashes and eyebrows from external aggression, while promoting their good health. It offers precise treatment of lashes and brows, guaranteeing complete action for results on volume, number and length. Lashes and brows are denser, thicker and longer, for a sublimated look. Results are visible from as early as 4 weeks, the life cycle of the hair.


Like the rest of our products, this serum is designed without phenoxyethanol, alcohol or mineral oil. It is vegan, made in France and contains 99% natural ingredients. Fragrance-free, it is suitable for all eyes, even sensitive ones.

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